Strategic Account Lead

Responsibilities

• Develop and execute strategic sales plans across a portfolio of brand-direct and Holdco accounts.
• Build and strengthen relationships with senior stakeholders at Fortune 500 brands, holding companies, and their trading desks.
• Identify and secure new business opportunities while maximizing growth within existing accounts.
• Partner with clients to align Equativ’s solutions to in-house media buying strategies and agency programmatic needs.
• Act as a trusted advisor — providing insights, recommendations, and consultative support to improve client outcomes.
• Educate clients on Equativ’s platform, best practices, and how to maximize ROI.
• Deliver regular updates, training, and product innovations to ensure clients stay ahead of industry trends.
• Collaborate cross-functionally with internal teams (Product, Ops, Marketing, and Partnerships) to ensure strong execution and client satisfaction.
• Meet and exceed quarterly revenue and growth targets.

Key Qualifications

• 4+ years in programmatic/ad tech sales, with a strong track record of revenue growth.
• Experience engaging both brand-direct clients and holding companies, with the ability to navigate complex organizational structures.
• Deep understanding of in-house media buying strategies and the agency trading desk ecosystem.
• Strong communication, negotiation, and executive presentation skills.
• Highly consultative mindset with the ability to uncover client needs and design tailored solutions.
• Proven ability to prospect, close, and grow high-value accounts.
• Comfortable working in a fast-paced, evolving environment and managing multiple priorities.
• Analytical, solutions-driven, and adaptable to shifting business needs.